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Nationalisation  – Leaders in Nationalisation


With a current network of over 50,000 nationals, we are ideally positioned to find the right talent to support your organisation’s Nationalisation drive. Our Nationalisation Solutions are available across all of our products.

During the UAE 2014 National Agenda H.H. Sheikh Mohammed bin Rashid Al Maktoum Vice President and Prime Minister of the UAE and Ruler of Dubai announced his vision for Naionalisation, stating: “Our goal is to increase the Emiratisation in the private sector, tenfold.  The government will enforce a number of measures if there is not enough incentive for working in the private sector.”

Upon hearing this, we decided to create our own Nationalisation initiative – Mawaheb (Arabic for talent) geared to creating jobs for UAE Nationals and our fellow neighbours throughout the GCC.

Mawaheb focuses on hiring jobs for nationals in addition to running talent events in order to build a database which identifies talented nationals to support our client’s needs.

Some of the challenges our clients typically face when hiring nationals are:

  Talent pool is limited
  Attracting & retaining top UAE Nationals  
  Career fairs are costly and not reliable in generating relevant applicants
  High no - show rate
  Applicants are not pre-qualified to match our clients assessment criteria’s - variance on compensation & benefits and experience
  In-house recruitment teams don’t have the capacity to deal with the volume
  Limited attraction methodologies tools


With Mawaheb we are able to overcome these challenges and provide you with the nationals your company requires! For more information on how you can be involved in future Mawaheb events please call +971 (0) 4 4489700.
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